Wake Cup.
Wake up your mind - a coffee branding identity.

Wake Cup was a project of my own design in my spare time. I wanted to create a new and exciting brand in an area which was outside of my comfort zone. Inspired by different packaging designs and the latest trend of 'vintage' coffee stores, I felt this could be an interesting area of branding to explore.

Wake cup is your to-go hot beverage for commuters who need a drink quickly and on the go. With the use of simple elements, colours, patterns and typography it's easy to recognize the different kind of drink.

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Almelo, the Netherlands